Co Founder • Physical & Digital Product Design • UX Research • UX & UI • IoT • Business & Product Strategy • Fundraising
WATA Solution improves water management where populations suffer from consistent uncertainty and apprehension about their limited source of water.
An IoT (Internet of Things) unit that monitors water tanks, reflects real-time information to a mobile user app, enabling decision-making, and enhancing water management.
Households & Local Authorities in developing countries.
Muhanad Kharraz, my Co-founder, a Water Engineer from Palestine.
A diverse multidisciplinary team made of Engineers, Data Scientist, Software Developer & a Community Developer. And a network of international executive advisors from MIT, Harvard, MassChallenge & more.
2018 - End 2019
... & Yet,
3 in 10 people lack access to safely managed drinking water services.
Each day nearly 1,000 children die due to water and sanitation related diarrheal diseases.
Water scarcity affects more than 40% of global population and is projected to rise.
The insufficient supply of water and sanitation is costing the MENA region around $21 billion per year.
It is a severe global problem
West Bank, Palestine
Uncertainty, apprehension & Dependence
Do I have enough water?
Is my water safe to drink?
How can I safely refill my water tank?
Households in the West Bank
Runs out of
Are concerned about water quality
Despite not being familiar with the water scenario in the west bank,
I realized it is about time to get closer and deeper as possible.
Supported by my co-founder, who is a Palestinian citizen, we made extensive research, knowledge sourcing, initiated & activated multiple connections.
I took the lead on a series of interviews, field research, Design Thinking methodologies & analysis, that gradually revealed a much clearer view and an objective understanding of the field. Then I could thoroughly enlighten the various stakeholders, the pains, and the bottlenecks.
Stakeholders Map >
How does the water ecosystem in the WB, is structured? Who are its stakeholders?
And what are their dynamics?
Chaotic Business Operations
It was a deep dive into a vast and severe global challenge. Therefore, in order to solve in such a complex system, we had to identify & focus on a specific problem to tackle as a beginning.
We utilized valuable research insights, on-going discussions with our target audience, and potential end-users to focus our objectives.
We realized that the major 'pain' is derived from insufficient resources, and most of all — major inaccessibility of information & inefficient management.
Problem Definition >
How might we enhance water management where it is most needed.
Stakeholder's major 'pains' & bottlenecks:
Ideation sessions & Design sprints >
@ MIT DesignX Accelerator & @MassChallenge
Defining a solution:
An IoT (’Internet of Things’) solution communicates real-time data about water resources, directly to its consumers, by a simple and intuitive digital interface.
How does it work?
By providing technology based on real-time data collection, WATA enables family members and authority level to control & manage water consumption, distribution, and supply with a more educated decision making, instantly.
Solution Design & Development
Roadmap, Go-to-Market, Business model
Product Strategy >
Prototyping & Iterating